Kaulantak Peeth Nepal

Image for representation. I respect the copyright of the artist.  Every professional conduct implies ethics and adhering to ethical standards and no media is immune to it. Media might be the fourth organ of the state but it is propelled by the ethics of 'self governance'. When the media 'self governs' itself breaking all the ethical standards is 'Yellow Journalism'. Ever since the Hearst vs Pulitzer, yellow journalism has been deeply en-rooted in the journalism field. The yellow journalism reverts to tactics of exaggerating, glamorizing, using suspense to present any fact. The main ethics of journalist is to report the fact and not add subjective view to the fact in the sole aim of selling or propagating their ideas. The yellow journalism is unethical but it works because we Human Being by nature are gullible and are emotional creatures. We are more inspired to choose a particular thing based on emotions rather then on logic. Our choices are emotional and someti...

"Your only right is to perform your duties perfectly". Geeta 2:47. It is the eternal line said by Lord Krishna to Arjuna in the battle of Kurukshetra. The line pretty much sums up the Oriental perspective on the rights and duties of any persons. The line implies that the only rights a person enjoys is the right to perform ones duty perfectly. Right for oriental society is not a claim against another person but the claim against ones own self. The right to claim to yourself to perform your duty perfectly. This is the maxim that we have lived by all the generations till this day and age. But somewhere in the corners of our own civilization, we can feel that we have strayed very far from our own ideals and we have become something which we never were, a deceitful person. The Indian news media is no different. They fall on the category of press and the press is considered to be the fourth organ of any democratic state. The rational behind the "fourth organ of democratic soci...